LG 98" 4K Ultra HD Smart TV (98UT91006LA)

Experience cinema-quality visuals on this expansive 98-inch LG display featuring 4K Ultra HD resolution (3840 x 2160 pixels) with stunning clarity and vibrant colors. The 120Hz refresh rate delivers smooth, fluid motion ideal for sports and gaming, while the advanced α8 AI Processor intelligently enhances every frame. With AI Super Upscaling technology, lower-resolution content is sharpened automatically, and Dynamic Tone Mapping Pro ensures both bright highlights and dark details remain crystal clear.

This sleek black TV transforms your entertainment with webOS, LG's intuitive smart platform offering instant access to Netflix, Prime Video, Disney+, NOW, and Freeview Play. The included Magic Remote features voice control for hands-free navigation, while AirPlay 2 and Chromecast support seamlessly mirror content from your smartphone. AI Sound Pro elevates audio with virtual 9.1.2 channel surround sound, creating an immersive listening experience without additional speakers.

Built with a minimalist design that complements any interior, this flat-screen TV looks stunning whether wall-mounted or placed on furniture. LG's webOS Re:new program guarantees five years of software updates, keeping your TV current with the latest features and security improvements.